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UX DESIGN

Digital design for performance at scale

The Impact Of Good UX &
Conversion Rate Optimization

By investing in conversion rate optimization on the landing pages, you get more conversions at a lower cost per conversion.

For the R5000 ad spend, you get 70 more conversions and a lower cost per conversion. (7%)

OUR METHODOLOGY

01

Analysis & Planning Phase

  • Establish whether the landing page or website is for lead generation, e-commerce, etc and establish user flows and the goals of the website as a whole
  • Gather key stakeholders and discuss use cases and navigation paths
  • Landing page functionality requirements (eg: chat boxes, login in portals)
  • Analyze competitor landing pages and highlight key competitor features
  • Document the brand’s key USPs to feature on the page
Let's talk

02

Design Phase

  • Create design specification documenting specifications and standards
  • Create an initial pencil sketch mockup of the landing page
  • Create desktop and mobile wireframes and issue for commenting by the client
  • Issue for feedback and revise as per client comments
  • Obtain sign off on wireframes and mockup
Let's talk

03

Deployment Phase

  • Coding of landing page
  • Goal and event creation in Google Analytics, Google Ads, etc. and tag landing page
  • Test and debug landing page by executing test submissions, page loads, etc
  • Conduct A/B Testing for variations of the landing page
  • Stay up to date with plug-ins and trends that can improve UX & usability
Let's talk

OUR WORK

SCROLL THROUGH SOME OF OUR FAVOURITE PROJECTS

Update and Renew Website Design

Our design platforms

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The Rebellion is a proud member of The Everywhere Network. A network of international agencies working together independently to provide in-market expertise across the globe. Each agency in the network serves its own local region, with its own local services and offers unique local knowledge and experience to ensure the success of a campaign.

CASE STUDIES

103%

Increase in Conversion Rate

Imagemakers design and manufacture high quality, stylish office wear - helping companies look great since 1982. With so many styles to choose from, their customers are able to keep their own identity while still looking like members of the team.

Imagemakers approached The Rebellion to see an increase in conversion rates by making user experience design changes to their website.

  • We provided detailed wireframes for the website developer, simplifying the process of the website redesign.
  • By looking holistically at the website conversion process and assigning event tracking to all important touchpoints on the website, we were able to track more conversions in order to successfully attribute performance to paid media.
Ticmate.com

520%

Increase in Adwords orders

Ticmate is an entrepreneurial, fast-growing company based in Sweden offering tickets online to more than 4000 events and attractions in 30 cities worldwide.

Ticmate initially approached The Rebellion to manage their Adwords campaigns to a strict profit goal across existing and new markets.

  • Since coming onboard back in 2009, we've expanded our service offering to include: translation & localisation, landing page improvements, social media management and C-level strategic advice.
  •  The Rebellion set up Adwords accounts in additional languages and markets but also new sites and additional product ranges.
  • Today, The Rebellion manages all the online advertising for over 350 sites in 42 markets.
  • Proof that campaigns are run with efficiency where ROI is always the main goal.

OUR AMAZING CLIENTS

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